Welcome to a new edition of The Spin! Today, we put the spotlight on the management changes at Under Armour, Justin O’Shea’s guerrilla-style fashion presentation in Paris, and Zalando’s new joint-venture with Danish fashion company Bestseller. Enjoy the read and feel free to share! Cheers, Ulrike


Busy bee. Amazon has received a patent for a bee-hive shaped, robot and drone operated fulfillment tower. While traditional distribution facilities are typically located in rural areas, these vertical centers are supposed to fit right into urban landscapes. To prevent drone break-ins, security features include landing platforms for drone authentication.

Joined forces. German online retailer Zalando and Danish fashion company Bestseller United have taken (in German) joint control of Dutch B2B platform FashionTrade.com. Under the 50/50 joint-venture the two companies will provide wholesale eCommerce services, digitally connecting mid-size retailers and brands.


Management overhaul at Under Armour... The US sports company has reinstated (paywall) the position of COO and is going to fill it with the former CEO of Canadian shoe retailer Aldo Group, Patrik Frisk. Frisk joins Under Armour on July 10th and will report to CEO Kevin Plank. The Baltimore-based company also promoted CIO Paul Fipps to Chief Technology Officer and Colin Browne from President of Global Sourcing to Chief Supply Chain Officer.

...and Panorama. Fares Gabriel Hadid has been named Chief Sales Officer at German fashion trade show organizer Panorama Fashion Fair Berlin. He is supposed to expand the venue into new lifestyle categories. The newly created position of Chief Technical Officer has been filled with Michael Rüffer, and in September Tom Heise will join the company as Chief Communications Officer/Product Strategy.

Digital shut down. On Tuesday, Yahoo Style’s editor-in-chief Joe Zee announced his resignation. Zee, who aptly made the announcement on social media, joined Yahoo in 2014 after seven years at Elle. The move might be related to Yahoo’s acquisition by Verizon, although it seems that Yahoo Style will remain operational.


Sticky fingers. For 2016, US apparel retailers report an average shrink rate of 1.44% representing a product value of $48.9 billion. According to the National Retail Federation (NRF) both shoplifting and employee theft are on the rise. Still 7.9% of loss prevention departments will see their budgets slashed by 20% this year.

New digs. Thredup, an eight-year-old online marketplace for second-hand clothing, plans to expand into brick-and-mortar retail. The first store is scheduled to open San Marcos, Texas, near a successful Tanger Outlet store. Four additional US locations should open by year-end.


Puttin' on the Ritz. During the menswear shows in Paris, Brioni’s former Creative Director Justin O’Shea showed his first menswear collection. His guerrilla-style fashion show took place at the Place Vendôme, right in front of the swanky Paris Ritz Hotel. Among the first customers of O’Shea’s SSS World Corp collection (image gallery) are Selfridges, Maxfield LA and The Webster in Miami.


Not slim enough? After closing about half of its store fleet, Kmart is celebrating its slimmer self with a cheerful new slogan. On white plastic bags Kmart points out that Life is ridiculously AWESOME. Directed at millennials, the slogan is supposed to bring back a sense of fun to the art of shopping. But so far, related posts on #lifeisridiculouslyawesome received only a handful of likes.


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