Jul
 05
 2018



Ulrike

Hello,

Welcome back to The Spin! Today's issue is very tech heavy with news about the ascent of drones in China plus new developments at Snapchat, JD.com and Google-parent Alphabet. We also tell you how Moschino is aiming to reach Chinese millennials, and why Roger Federer has started to wear Uniqlo. Enjoy the read and feel free to share! Best, Ulrike



tech

From China... As Amazon continues to challenge its Western rivals, China’s JD.com is moving in on the online giant with its Toplife luxury platform, automation and drones. In 2017, the company which is partly owned by Walmart, reported a 40 percent increase in revenues to $55.7 billion, making it the third largest tech company after Google and Amazon, even beating home-grown rival Alibaba. This year, it plans to enter the US market.


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...with drones. JD.com is not the only company that routinely deploys drones in China. To connect millions of remotely located Chinese customers to the country’s increasing eCommerce, China’s Civil Aviation Administration (CAAC) also allowed the delivery specialist SF Holding to start sending packages via drone in certain rural regions, while Alibaba’s food division Ele.me got approval to operate drones in an industrial park in Shanghai.



T for transportation. Google-parent Alphabet is also heavily investing in transportation - both directly and through its investment arms, GV, CapitalG and Gradient. Tied to its growing Google Maps, the company has already closed more than 100 deals. The latest is the electric-scooter startup Lime, others include self-driving cars (Waymo) and transportation companies like GoJek, Lyft and Uber, which is preparing to launch flying cars.





brands

Moschino x Millennials. Moschino just opened an online flagship on China’s Tmall. Although the Italian fashion label is lesser known in the region than mega-brands like Gucci and Louis Vuitton, it was able to make a great splash among the country’s millennials with it’s exclusive Moschino x Tmall collection designed by the label’s creative director, Jeremy Scott.



From Nike to Uniqlo. After more than two decades of wearing Nike apparel, tennis legend Roger Federer was decked out in Uniqlo for his opening match at Wimbledon. Although his Nike deal expired in March, his shoes still bore the Swoosh logo. According to press reports, Federer’s 10-year deal with Uniqlo is valued at $300 million, with permission to sell additional patches on his shirt. Nike supposedly declined an offer to match the deal and has already discounted almost half of the Federer-related merchandise on its website.





people

Walmart's womanpower. To increase its customer base and improve the shopping experience both on- and offline, Walmart has created the position of Chief Customer Officer. Effective August 1, the position will be filled with former American Express executive Janey Whiteside. In addition, the retail giant has also named TripAdvisor marketing executive Barbara Messing as its new Chief Marketing Officer, effective mid-August.



Nike's power moves. Nike has promoted Noel Kinder from VP of Sustainable Manufacturing and Sourcing to Chief Sustainability Officer. Effective September 5, he succeeds Hannah Jones who is going to become President of Nike’s in-house business incubator, Nike Valiant Labs (formerly Nike Innovation Accelerator). Kinder will report to Nike COO Eric Sprunk and Tom Clarke, President of Advanced Innovation.





last

Another hero. Snapchat has partnered with US-based amusement park operators Universal Studios, Six Flags and Disney to create augmented reality experiences for theme park visitors. Of course, the AR experience at Disneyland includes Mickey and Minnie selfie lenses. At Universal Studios the focus is on Despicable Me's yellow Minion characters, and guests at Six Flags parks can see Superman in action or become the hero themselves.







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