Mar
 19
 2018



Christopher

Hello,

Welcome to a new week and a fresh edition of The Spin. It has been a relatively quiet couple of days fashion news-wise but there are still important developments from Google, Zara and Nike (amongst others). Have a great start to your week and enjoy the read! Best, Christopher



retail

Search lurch. Google has launched a new program with such big name retailers as Target, Walmart and Costco that will list their products on Google Search, Google Express and Google Assistant and give the online giant a cut of each purchase made. The new system, called Shopping Actions, diverts traffic from automatically going to Amazon and differs from retailers simply paying for ads on a Google platform, which currently account for 80 percent of all retail search ad spend.


Advertisement
ANZEIGE



New territory. Zara has made further inroads in Down Under with last week's launch of its first online store in Australia and New Zealand. Highly hyped by the fashion press in both countries, the webshop makes access to the fast-fashion retailer's wares easier for those that do not live near its 15 brick-and-mortar locations in Australia and single one in Auckland, NZ. The site also offers free returns and next-day delivery.



Loving laundry. Numerous fashion brands, including Hermès and American Eagle, are spearheading a new trend in which they are offering their own onsite laundromats in their retail locations. The former launched a pop-up washing service two years ago and the latter offers the free service in its store in NYC's Union Square as of last fall. Analysts correlate these openings with the growing interest in sustainability and expanding a product's lifecycle.





people

Fine nine. Nine finalists for the annual LVMH Prize for Young Fashion Designers have been named. Selected from 1,300 entrants from 90 countries, the nominees this year are Charles Jeffrey Loverboy by Charles Jeffrey, A-Cold-Wall by Samuel Ross, Doublet by Masayuki Ino, Botter by Rushemy Botter and Lisi Herrebrugh, Eckhaus Latta by Zoe Latta and Mike Eckhaus, Kwaidan Editions by Léa Dickely and Hung La, Ludovic de Saint Sernin, Matthew Adams Dolan and Rokh by Rok Hwang. The 300,000 Euro and mentorship award at the luxury conglomerate will be announced on June 6.



Just #Metoo it. Two longtime executives are leaving Nike in the wake of accusations of – and acknowledgement of – inappropriate workplace behavior at the company. Brand president Trevor Edwards announced his forthcoming retirement last week and Jayme Martin, a VP and global director for the athletic giant, has been let go. All this comes with the news that Nike CEO Mark Parker will continue to helm the brand at least through 2020.





markets

Growth goals. India's Textile Ministry has vowed to double the country's production of textiles and trade to $300 billion by 2025 its commissioner said on Friday. To achieve this, the plan is to increase productivity of both cotton and synthetic fibers. Domestic Indian textile production now stands at $110 billion while exports account for $40 billion.





last

Retro comeback. Fashion critics have observed a clear return to 1970s and 1980s inspired looks on the catwalk for fall 2018. While some say these bold, in-your-face maximalist looks are a reflection of the election of an in-your-face US President, others argue that all this return to "muchness" (paywall) is, in fact, a step backwards.







logo-small   

is a product
delivered to you by
textilwirtschaft.de | Imprint